Hospital Pequeno Príncipe lança campanha publicitária para celebrar seus 100 anos; assista

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Reinaldo Bessa

Convidados assistem ao lançamento da campanha do centenário do Hospital Pequeno Príncipe. (Foto: Divulgação)

O Hospital Pequeno Príncipe deu início oficial às comemorações dos seus 100 anos, que ocorrem em outubro. O evento aconteceu na segunda-feira (19), no Cine Passeio, para convidados, com o lançamento da campanha publicitária do centenário. Produzido pela agência OpusMúltipla em parceria com a produtora Deiró Moving Ideas, a Lumen Design e o estúdio Ernest Photography, o vídeo (confira abaixo) da campanha se passa na década de 1970 e conta a história de duas irmãs que vieram para Curitiba para que uma delas fosse atendida pelo hospital. A campanha inclui outras peças.

“Deixamos um enorme agradecimento a todos os parceiros e colaboradores. Queremos honrar nosso passado, celebrar nosso presente e contar com vocês para que o futuro seja construído a muitas mãos, com muitas vidas e histórias de sucesso”, disse a diretora-executiva do Hospital Pequeno Príncipe, Ety Cristina Forte Carneiro, em seu discurso antes da exibição do filme. A versão completa pode ser acessada por meio do site 100anospequenoprincipe.org.br, desenvolvido especialmente para celebrar o centenário do hospital pediátrico.

Versão reduzida do vídeo em comemoração ao centenário do Hospital Pequeno Príncipe.

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